Instruction Set 1
Learning Strategies
The advantages of learning at home; types of study materials; types of examinations; accessing and using the features of our Web site; determining what kind of learner you are; establishing a study schedule; using study tips; preparing for and taking examinations.
Introduction to Floral Design and Flowers
History of floral design; professional opportunities; selling with unique designs; care and handling of cut flowers.
Instruction Set 2
Basics and Tools of Floral Design
Classification of flowers, plants, and foliage; materials and tools; choosing the right flowers.
Practical Exercise 1
Learning Aid: Bow Package
Supplement: Holland Cut Flower Book
Video: Introduction to Bow Tying
Instruction Set 3
Principles and Elements of Design
Elements of design: line, space, texture, form, and color; principles of design: composition, scale, and balance.
Introduction to Design Techniques
Descriptions of a variety of design techniques and styles.
Practical Exercise 2
Supplements:
• Floral Designer's Glossary
• Floral Designer's Pronunciation Guide (Booklet)
Learning Aid: Color Wheel
CD: Floral Designer's Pronunciation Guide
Instruction Set 4
Design Styles — Part 1
In-depth discussion of design styles: Ikebana, formal linear, western line, crescent, Mille de Fleur, Biedermeier, and parallel.
Design Styles — Part 2
In-depth discussion of vegetative, landscape, new convention, abstract, new wave, interpretive, waterfall, and hand-tied.
Practical Exercise 3
Supplement: Ikebana
Learning Aid: Floral Designer's Kit
Instruction Set 5
Weddings — Part 1
Conducting the bridal consultation; working within a wedding budget; coordinating fabrics with floral design; bridal bouquet design methods and styles; coordinating the attendants with the bride.
Weddings — Part 2
Wedding body flowers: corsages, wristlets, hair accessories, wreaths, lapel boutonnieres; decorating for the ceremony; floral arrangements for the reception; head, guest, and buffet tables; floral cake decorations.
Solemn Occasions
The funeral consultation; the variety of arrangements used; history and uses of carnations and roses.
Practical Exercise 4
Learning Aids:
• Bow Package 2
• Wedding Order Forms
• Boutonniere and Corsage Kit
Video: Wedding Arrangements
Instruction Set 6
Plants and Their Care
Selecting the right plant; caring for potted plants; designing commercial and home plant displays; diagnosing and treating common plant problems.
Artificial and Dried Flowers — Part 1
Working with artificial flowers and plants; using dried flowers; creating dried flower displays and potpourri.
Artificial and Dried Flowers — Part 2
Advanced artificial and dried designs; working with dried, wax, and other artificial accessories.
Practical Exercise 5
Supplement: Making Your Own Potpourri
Video: Artificial and Dried Flower Arrangements
Instruction Set 7
Christmas
Traditions; working with evergreens; creating wreaths; working with artificial Christmas materials; poinsettias and their care.
Major Holidays
Designs for major holidays: Valentine’s Day, Easter, Mother’s Day, Thanksgiving and New Year’s Eve, innovative party designs and gift baskets.
Theme Arrangements
Promoting and planning for minor holidays; creating holiday theme arrangements; accessory and theme ideas; arrangements for minor holidays: Secretaries’ Day, Father’s Day, Halloween.
Practical Exercise 6
Learning Aid: Christmas Wreath Kit
Video: Holiday and Theme Arrangements
Instruction Set 8
Establishing a Business
Establishing your identity; examining the competition; securing funds; determining location, size, and shop layout; finding and keeping productive employees.
Managing a Business
The wholesale market; seasonal availability; purchasing nonfloral items; pricing strategy; security.
Marketing and Merchandising
Maintaining positive public relations; promoting your business; creating window displays; opening commercial accounts.
Practical Exercise 7
Final Exam Project
Final exam project critiqued by outside industry expert.
Work Experience Option
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